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SEO Split Testing

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SEO Split Testing

Search Engine Optimization (SEO) is a skill that is constantly changing and evolving. If you work in this profession, then resting on your laurels and sticking with what you know simply isn’t an option anymore. Google is constantly changing its algorithms, moving the goalposts, and going back on what it has said.

Today, Google is an AI-driven company. Google wants to combine its search engine with its smart assistant, so that you can simply ask Google who was in X film, or how to cook X meal, and it will be able to answer in natural language by pulling from the web.

 

$ 24,99

SEO Split Testing

SEO split-testing - Google is constantly changing its algorithms, moving the goalposts, and going back on what it has said.

Google is making a big push toward a more AI-driven service.

That’s why using AB tests to identify precisely what works and what doesn’t is such an important move.

SEO (Search Engine Optimization) is never a completely sure thing.

If a company claims that it can guarantee to get you to the top spot in the SERPs (Search Engine Results Pages) for any given keyword, you should run a mile: they’re blowing smoke.

While This Is True However, What Is Also True Is That Some Methods Are More Successful Than Others.

And some are more of a ‘sure thing’ than others.

And in that regard, the SEO strategy that is perhaps
The closest thing there is to a guaranteed route to success… is split testing.

 

Split testing essentially means taking a rigorous and somewhat scientific approach to your search engine optimization, which effectively means removing the guesswork from the process.

In fact, what split testing really amounts to, is helping your site to ‘evolve’ to become the most optimized version of it.

How does all this work?

It’s actually very simple, although not without a great deal of nuance that can determine the success of such endeavors.

In this Book ...

  • You’re going to take a deep dive looking at the power of split testing for SEO.
  • You’ll discover how to use this strategy employing the most effective tools.
  • You’ll even learn how to avoid common mistakes.
  • You’ll learn how to use split testing to sell a product.
  • You’ll also learn how to use split testing to improve engagement with your audience.

To make it easy, I’ve put together a step-by-step guide that will show you exactly how it’s done...

 

 

 

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